beehiiv vs EmailOctopus: email marketing pricing compared

Updated 2026-11-10 · listed A to Z, not ranked

beehiiv is a newsletter platform; every plan includes a newsletter, website, podcast, community and digital products.

EmailOctopus is an email marketing platform with a free plan and one paid plan that scales automatically with your list.

Listed A to Z, from beehiiv.com and emailoctopus.com. Every figure below is quoted from those pages.

beehiiv
Main price table
Free, Lite, Pro, Enterprise
Free option
Free plan up to 2,500 subscribers
Published prices
Free up to 2,500 subscribers; Lite $49/mo and Pro $95/mo billed yearly at 1,000 subscribers; Enterprise custom.
EmailOctopus
Main price table
Starter, Pro
Free option
Starter plan free for 2,500 subscribers and 10,000 emails a month
Published prices
Free Starter plan for 2,500 subscribers and 10,000 emails a month; Pro from $9/month billed yearly.

How we checked: Prices quoted from each official pricing page: beehiiv checked Nov 10, 2026, EmailOctopus checked Nov 10, 2026. Taxes, usage overages and promotions can change what you pay; confirm with each provider before you buy.

How they compare

  • Main price table. beehiiv lists 4 entries (Free, Lite, Pro, Enterprise); EmailOctopus lists 2 (Starter, Pro).
  • Lowest listed paid tier. beehiiv: Lite $49/mo (yearly, 1,000 subscribers). EmailOctopus: Pro $9/month (billed yearly, entry level). Billing terms differ (per user or flat, monthly or annual), so check what each tier includes below.
  • Free option. beehiiv: Free plan up to 2,500 subscribers. EmailOctopus: Starter plan free for 2,500 subscribers and 10,000 emails a month.
  • How prices are quoted. beehiiv: “Plans (1,000 subscribers, billed yearly)”. EmailOctopus: “Plans”.

beehiiv plans and prices

PlanPriceIncludes
Free$0, free foreverUp to 2,500 subscribers, unlimited email sends, landing pages, recommendation network, API and integrations; 1 team seat
Lite$49/moUp to 100,000 subscribers; paid subscriptions (0% take rate), ad monetization, automations, beehiiv MCP, polls, A/B testing; 2 team seats
Pro$95/moUp to 250,000 subscribers; remove beehiiv branding, webinars and coaching, advanced analytics, webhooks, dynamic content, 24/7 priority support; 10 team seats
EnterpriseCustom (contact sales)SSO/SAML, dedicated IPs, customer success manager, concierge onboarding, custom rate limits; unlimited seats

Prices shown are for 1,000 subscribers with yearly billing; a monthly option is also offered. Lite and Pro can be tried free with no credit card.

From beehiiv.com, checked Nov 10, 2026. Full breakdown: beehiiv pricing.

EmailOctopus plans and prices

PlanPriceIncludes
StarterFree2,500 subscribers, 10,000 emails per month, EmailOctopus branding on emails, reports for 30 days, 1 landing page and 1 form, 1 user
ProFrom $9 per month, billed yearly (save 10% vs monthly)10,000 emails per month at the entry level, full control over email design, reports forever, unlimited landing pages, forms and users

Pro price rises with subscriber count and upgrades automatically as your list grows. Nonprofits get a 20% lifetime discount. Over 500,000 subscribers: contact EmailOctopus for a quote. No free trial; start on the free plan.

From emailoctopus.com, checked Nov 10, 2026. Full breakdown: EmailOctopus pricing.

FAQ

How much does beehiiv cost?

Free up to 2,500 subscribers; Lite $49/mo and Pro $95/mo billed yearly at 1,000 subscribers; Enterprise custom. (checked Nov 10, 2026).

How much does EmailOctopus cost?

Free Starter plan for 2,500 subscribers and 10,000 emails a month; Pro from $9/month billed yearly. (checked Nov 10, 2026).

Do beehiiv and EmailOctopus have a free option?

beehiiv: Free plan up to 2,500 subscribers. EmailOctopus: Starter plan free for 2,500 subscribers and 10,000 emails a month.

What is the cheapest paid plan, beehiiv or EmailOctopus?

Lowest listed paid tier: beehiiv Lite $49/mo (yearly, 1,000 subscribers); EmailOctopus Pro $9/month (billed yearly, entry level) (as quoted on each pricing page). Billing units differ, so compare what each includes.

Which is better, beehiiv or EmailOctopus?

We do not pick a winner. The two price and package their products differently; the tables above quote each official pricing page so you can match a plan to your own usage.

Where do these prices come from?

Each vendor's own pricing page: beehiiv.com (checked Nov 10, 2026) and emailoctopus.com (checked Nov 10, 2026). Prices change; confirm on the vendor's page before you buy.

Sources (official pages, read 2026-11-10)

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