Brevo vs EmailOctopus: email marketing pricing compared
Updated 2026-11-10 · listed A to Z, not ranked
Brevo (formerly Sendinblue) sells email marketing, SMS and transactional email. Its marketing plans are priced monthly, with a 10% discount for yearly billing.
EmailOctopus is an email marketing platform with a free plan and one paid plan that scales automatically with your list.
Listed A to Z, from brevo.com and emailoctopus.com. Every figure below is quoted from those pages.
- Main price table
- Free, Starter, Standard, Professional
- Free option
- Free: $0
- Published prices
- Free plan, Starter $9/month, Standard $18/month, Professional $499/month, about 10% less on yearly billing.
- Main price table
- Starter, Pro
- Free option
- Starter plan free for 2,500 subscribers and 10,000 emails a month
- Published prices
- Free Starter plan for 2,500 subscribers and 10,000 emails a month; Pro from $9/month billed yearly.
How we checked: Prices quoted from each official pricing page: Brevo checked Nov 10, 2026, EmailOctopus checked Nov 10, 2026. Taxes, usage overages and promotions can change what you pay; confirm with each provider before you buy.
How they compare
- Main price table. Brevo lists 4 entries (Free, Starter, Standard, Professional); EmailOctopus lists 2 (Starter, Pro).
- Lowest listed paid tier. Brevo: Starter $8.08/mo, yearly billing. EmailOctopus: Pro $9/month (billed yearly, entry level). Billing terms differ (per user or flat, monthly or annual), so check what each tier includes below.
- Free option. Brevo: Free: $0. EmailOctopus: Starter plan free for 2,500 subscribers and 10,000 emails a month.
- How prices are quoted. Brevo: “Marketing plans”. EmailOctopus: “Plans”.
Brevo plans and prices
| Plan | Monthly billing | Yearly billing | Includes |
|---|---|---|---|
| Free | $0 | $0 | Free forever, no card needed |
| Starter | $9/month | $8.08/month | From 5,000 emails per month |
| Standard | $18/month | $16.17/month | Marketing automation, A/B testing, advanced reporting |
| Professional | $499/month | $449.08/month | From 150,000 emails per month; WhatsApp, popups and push channels |
From brevo.com, checked Nov 10, 2026. Full breakdown: Brevo pricing.
EmailOctopus plans and prices
| Plan | Price | Includes |
|---|---|---|
| Starter | Free | 2,500 subscribers, 10,000 emails per month, EmailOctopus branding on emails, reports for 30 days, 1 landing page and 1 form, 1 user |
| Pro | From $9 per month, billed yearly (save 10% vs monthly) | 10,000 emails per month at the entry level, full control over email design, reports forever, unlimited landing pages, forms and users |
Pro price rises with subscriber count and upgrades automatically as your list grows. Nonprofits get a 20% lifetime discount. Over 500,000 subscribers: contact EmailOctopus for a quote. No free trial; start on the free plan.
From emailoctopus.com, checked Nov 10, 2026. Full breakdown: EmailOctopus pricing.
FAQ
How much does Brevo cost?
Free plan, Starter $9/month, Standard $18/month, Professional $499/month, about 10% less on yearly billing. (checked Nov 10, 2026).
How much does EmailOctopus cost?
Free Starter plan for 2,500 subscribers and 10,000 emails a month; Pro from $9/month billed yearly. (checked Nov 10, 2026).
Do Brevo and EmailOctopus have a free option?
Brevo: Free: $0. EmailOctopus: Starter plan free for 2,500 subscribers and 10,000 emails a month.
What is the cheapest paid plan, Brevo or EmailOctopus?
Lowest listed paid tier: Brevo Starter $8.08/mo, yearly billing; EmailOctopus Pro $9/month (billed yearly, entry level) (as quoted on each pricing page). Billing units differ, so compare what each includes.
Which is better, Brevo or EmailOctopus?
We do not pick a winner. The two price and package their products differently; the tables above quote each official pricing page so you can match a plan to your own usage.
Where do these prices come from?
Each vendor's own pricing page: brevo.com (checked Nov 10, 2026) and emailoctopus.com (checked Nov 10, 2026). Prices change; confirm on the vendor's page before you buy.
Sources (official pages, read 2026-11-10)
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