Shopify vs Wix: website builder pricing compared
Updated 2026-11-10 · listed A to Z, not ranked
Shopify is an ecommerce platform for running an online store, in-person sales and selling on social and AI channels. Plans differ in staff accounts, reporting and payment rates.
Wix is a drag-and-drop website builder with hosting included. It has a free plan and four paid site plans; the prices shown are for yearly subscriptions.
Listed A to Z, from shopify.com and wix.com. Every figure below is quoted from those pages.
- Main price table
- Basic, Grow, Advanced, Plus, Agentic
- Free option
- Agentic plan $0/mo (selling in AI channels); store plans: 3 days free, then $1/month for 3 months
- Published prices
- Basic $29/mo, Grow $89/mo, Advanced $359/mo billed yearly ($39, $105, $399 monthly); Plus from $2,300/mo.
- Main price table
- Free, Light, Core, Business, Business Elite
- Free option
- Free: $0
- Published prices
- Free, Light $17/mo, Core $29/mo, Business $39/mo, Business Elite $159/mo (yearly, USD). Free domain for a year on paid plans.
How we checked: Prices quoted from each official pricing page: Shopify checked Nov 10, 2026, Wix checked Nov 10, 2026. Taxes, usage overages and promotions can change what you pay; confirm with each provider before you buy.
How they compare
- Main price table. Shopify lists 5 entries (Basic, Grow, Advanced, Plus, Agentic); Wix lists 5 (Free, Light, Core, Business, Business Elite).
- Lowest listed paid tier. Shopify: Basic $29, pay yearly. Wix: Light $17/mo, yearly subscription. Billing terms differ (per user or flat, monthly or annual), so check what each tier includes below.
- Free option. Shopify: Agentic plan $0/mo (selling in AI channels); store plans: 3 days free, then $1/month for 3 months. Wix: Free: $0.
- How prices are quoted. Shopify: “Plans”. Wix: “Site plans”.
Shopify plans and prices
| Plan | Pay yearly | Pay monthly | For |
|---|---|---|---|
| Basic | $29 USD/mo | $39 USD/mo | Solo entrepreneurs |
| Grow | $89 USD/mo | $105 USD/mo | Small teams (up to 5 staff accounts) |
| Advanced | $359 USD/mo | $399 USD/mo | Global reach (15 staff accounts) |
| Plus | Starts at $2,300 USD/mo | Starts at $2,300 USD/mo | Complex businesses; "Try for $399" |
| Agentic | $0/mo | $0/mo | Selling in AI channels |
The page offers: try 3 days free, then $1/month for 3 months. POS Pro is an add-on at $89/mo per location.
| Rate | Basic | Grow | Advanced | Plus |
|---|---|---|---|---|
| Online standard card rates | 2.9% + 30¢ | 2.7% + 30¢ | 2.5% + 30¢ | 2.25% + 30¢ |
| Online premium card rates | 3.5% + 30¢ | 3.3% + 30¢ | 3.1% + 30¢ | 2.95% + 30¢ |
| In-person card rates | 2.6% + 10¢ | 2.5% + 10¢ | 2.4% + 10¢ | 2.3% + 10¢ |
| USDC rates | 2.9% + 30¢ | 2.7% + 30¢ | 2.5% + 30¢ | 2.25% + 30¢ |
| Third-party transaction fees | 2% | 1% | 0.6% | 0.2% |
Online international rates add 1% on every plan. PayPal Wallet rates start at 3.49% + 49¢.
From shopify.com, checked Nov 10, 2026. Full breakdown: Shopify pricing.
Wix plans and prices
| Plan | Yearly subscription | Storage |
|---|---|---|
| Free | $0 | No credit card required |
| Light | $17/month | 2 GB |
| Core | $29/month | 50 GB |
| Business | $39/month | 100 GB |
| Business Elite | $159/month | Unlimited |
USD prices as displayed for yearly subscriptions. Wix says prices and currency vary by location. Paid plans include a free domain for one year and a 14-day money-back guarantee.
From wix.com, checked Nov 10, 2026. Full breakdown: Wix pricing.
FAQ
How much does Shopify cost?
Basic $29/mo, Grow $89/mo, Advanced $359/mo billed yearly ($39, $105, $399 monthly); Plus from $2,300/mo. (checked Nov 10, 2026).
How much does Wix cost?
Free, Light $17/mo, Core $29/mo, Business $39/mo, Business Elite $159/mo (yearly, USD). Free domain for a year on paid plans. (checked Nov 10, 2026).
Do Shopify and Wix have a free option?
Shopify: Agentic plan $0/mo (selling in AI channels); store plans: 3 days free, then $1/month for 3 months. Wix: Free: $0.
What is the cheapest paid plan, Shopify or Wix?
Lowest listed paid tier: Shopify Basic $29, pay yearly; Wix Light $17/mo, yearly subscription (as quoted on each pricing page). Billing units differ, so compare what each includes.
Which is better, Shopify or Wix?
We do not pick a winner. The two price and package their products differently; the tables above quote each official pricing page so you can match a plan to your own usage.
Where do these prices come from?
Each vendor's own pricing page: shopify.com (checked Nov 10, 2026) and wix.com (checked Nov 10, 2026). Prices change; confirm on the vendor's page before you buy.
Sources (official pages, read 2026-11-10)
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