Constant Contact vs Mailchimp: email marketing pricing compared
Updated 2026-11-10 · listed A to Z, not ranked
Constant Contact is an email and digital marketing platform for small businesses. Your price is based on the plan and how many contacts you have.
Mailchimp is an email and SMS marketing platform. Paid plan prices start at the amounts below and rise with the number of contacts you have.
Listed A to Z, from constantcontact.com and mailchimp.com. Every figure below is quoted from those pages.
- Main price table
- Lite, Standard, Premium, Multi-Account
- Free option
- None in the published plan table
- Published prices
- Lite from $10.20/mo, Standard from $29.75/mo, Premium from $68/mo billed annually; price depends on contacts.
- Main price table
- Free, Essentials, Standard, Premium
- Free option
- Free plan for under 250 contacts
- Published prices
- Free under 250 contacts, Essentials from $13/mo, Standard from $20/mo, Premium from $350/mo; price rises with contacts.
How we checked: Prices quoted from each official pricing page: Constant Contact checked Nov 10, 2026, Mailchimp checked Nov 10, 2026. Taxes, usage overages and promotions can change what you pay; confirm with each provider before you buy.
How they compare
- Main price table. Constant Contact lists 4 entries (Lite, Standard, Premium, Multi-Account); Mailchimp lists 4 (Free, Essentials, Standard, Premium).
- Free option. Constant Contact: none in the published plan table. Mailchimp: Free plan for under 250 contacts.
- How prices are quoted. Constant Contact: “Plans (annual billing)”. Mailchimp: “Plans (USD)”.
Constant Contact plans and prices
| Plan | Starting at | For |
|---|---|---|
| Lite | $10.20/mo billed annually | Beginners: email and social media tools |
| Standard | $29.75/mo billed annually | Most businesses: automated marketing tools |
| Premium | $68/mo billed annually | Pros: automation, segmentation and more; includes 500 SMS messages |
| Multi-Account | Talk to Sales | Teams that need 5+ accounts |
Save up to 15% when you prepay for 12 months (nonprofits up to 30%). Monthly send limit is tied to contacts: 10x on Lite, 12x on Standard, 24x on Premium. Lite and Standard can add SMS from $10/month USD for 1-500 messages. Overage fees may apply.
From constantcontact.com, checked Nov 10, 2026. Full breakdown: Constant Contact pricing.
Mailchimp plans and prices
| Plan | Price | Notes |
|---|---|---|
| Free | Free | Under 250 contacts; sending is paused if the contact or email send limit is exceeded |
| Essentials | Starts at $13/month | Free for 14 days; testing and scheduling features |
| Standard | Starts at $20/month | Free for 14 days; automations, personalization and optimization tools |
| Premium | Starts at $350/month | Offer shown: $297.50 per month for 12 months; unlimited contacts and priority support |
"Save 15% on 5,000+ contacts" is shown on the paid plans. Overages apply if the contact or email send limit is exceeded. SMS is an add-on to paid plans in select countries. For more than 250,000 contacts, Mailchimp says to contact sales.
From mailchimp.com, checked Nov 10, 2026. Full breakdown: Mailchimp pricing.
FAQ
How much does Constant Contact cost?
Lite from $10.20/mo, Standard from $29.75/mo, Premium from $68/mo billed annually; price depends on contacts. (checked Nov 10, 2026).
How much does Mailchimp cost?
Free under 250 contacts, Essentials from $13/mo, Standard from $20/mo, Premium from $350/mo; price rises with contacts. (checked Nov 10, 2026).
Do Constant Contact and Mailchimp have a free option?
Constant Contact: none in the published plan table. Mailchimp: Free plan for under 250 contacts.
Which is better, Constant Contact or Mailchimp?
We do not pick a winner. The two price and package their products differently; the tables above quote each official pricing page so you can match a plan to your own usage.
Where do these prices come from?
Each vendor's own pricing page: constantcontact.com (checked Nov 10, 2026) and mailchimp.com (checked Nov 10, 2026). Prices change; confirm on the vendor's page before you buy.
Sources (official pages, read 2026-11-10)
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