Klaviyo pricing: plans by active profiles
Checked Nov 10, 2026 on Klaviyo’s official pages (sources below). Prices change often: confirm with the provider before you buy.
Klaviyo is a marketing platform for email, SMS and mobile messages, reviews and customer service. Price depends on your number of active profiles (contacts you can market to).
Figures below are quoted from www.klaviyo.com/pricing as read on Nov 10, 2026. Prices change: confirm on Klaviyo's page before you buy.
Plans (USD, 500 active profiles)
- Free
- PriceFree
- IncludesUp to 250 active profiles and 500 emails per month; $5 of Composer usage and $5 of mobile messages per month
- PriceUSD 20/month
- Includes500 active profiles, 5,000 emails per month
- Marketing
- PriceUSD 25/month (limited-time offer: first month $1)
- Includes500 active profiles, 5,000 emails per month, plus social marketing, reviews (no order limit) and Customer Hub for 500 profiles
- Custom
- PriceTalk to sales
- IncludesOver 150,000 active profiles; volume pricing across every product
The page lets you select 500 to 150,000+ active profiles; prices rise with profile count. The $1 first month applies to an eligible Marketing plan for up to 5,000 active profiles (see Klaviyo terms).
Klaviyo pricing FAQ
Is Klaviyo free?
Yes, up to 250 active profiles and 500 emails per month on the free plan.
How much is Klaviyo Email?
USD 20 a month at 500 active profiles, with 5,000 emails per month. The price rises with active profiles.
Where do these Klaviyo prices come from?
Klaviyo's own pricing page (https://www.klaviyo.com/pricing), read on Nov 10, 2026. We do not estimate bills or add up costs across providers.
Sources (official pages, read Nov 10, 2026)
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